Guaranteed Irish is awarded outright winner of Excellence in Business Award 2021 by Public Sector Awards.

Public Sectro Awards 2021 - Guaranteed Irish

The prestigious accolade demonstrates overall outstanding service and excellence in business to industry peers.

Guaranteed Irish has today been named the outright category winner of The Excellence in Business Award 2021 for Excellence in Business Promotion Management at The Public Sector Awards for a consecutive year. The awarding committee deemed Guaranteed Irish the outright winner in Excellence in Business Promotion Management for its 47-year commitment to supporting and championing business in Ireland.

Guaranteed Irish has earned the accolade of outright winner for Excellence in Business Promotion Management 2021 by demonstrating an outstanding service, general excellence in business and continuity to the public sector, locally based businesses, and local communities in Ireland. The licenced Guaranteed Irish symbol is the national symbol of trust in business in Ireland. In recent years Guaranteed Irish has evolved to reflect the global economy, working with a network of businesses from indigenous start-ups to locally based global leaders across various sectors from pharmaceuticals to tech, construction to food, retail, textiles and more.

It has never been more important for homegrown and international businesses to work together to ensure we remain a vibrant and inclusive economy ’ said Paddy Kelly, Chairperson of Guaranteed Irish and Managing Director of Etex Ireland Ltd. (formerly Tegral).

Guaranteed Irish support 1,500 businesses employing 100,000 people across Ireland. The not-for-profit business membership organisation has been championing businesses in Ireland since 1974 and has undergone a major transformation under the stewardship of CEO Brid O’Connell over the past three years. With a voluntary and dynamic Board of Directors, and a digital savvy and results driven team, the organisation is supporting their business members in promoting their business offerings offline, and online particularly during what has been one of the most tiring times for the organisation’s members amid the Covid-19 pandemic.

Commenting on the win Brid O’Connell CEO of Guaranteed Irish said, ‘By being Guaranteed Irish, it is a differentiator for businesses in Ireland, a platform to gain a competitive advantage. The Guaranteed Irish symbol speaks volumes about a business’s values. Guaranteed Irish represents all that is good about Ireland including the green, sustainable employment and community and we need to protect those businesses who aspire to that. It is more important than ever that we protect the reputation of Ireland as a great place to be an entrepreneur and the best place in the world to support innovation.


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