What is
Guaranteed Irish?

Guaranteed Irish is the national symbol of trust that helps consumers and businesses to identify the products and services that are all together better choices for the life of your community and for Ireland.

What is
Guaranteed Irish?

Guaranteed Irish is the national symbol of trust that helps consumers and businesses to identify the products and services that are all together better choices for the life of your community and for Ireland.

When assessing an applicant business for membership of Guaranteed Irish, there are three areas examined: jobs, community, and provenance. Guaranteed Irish membership is open to homegrown and international companies in Ireland, across all sectors. Only businesses which meet the criteria are eligible to become licensees.

Why Become A
Business Member?

Guaranteed Irish is one of Irelands most enduring, recognisable and authentic symbols. It helps Irish consumers identify products and services that are an all together a better choice for the life of their community and Ireland.

Our values-based brand positioning can be deployed to support CSR activity and strategic brand building.

The communication campaigns and events we create, offer member businesses a platform from which to promote their products and services.

Member Statistics

2,000+

Business members

51 years

Championing
business in Ireland

120,000+

Business member employees

90% of Members

Agree with G being national symbol of
trust and provenance

€14.22bn

Members’ annual
Irish turnover in 2024

€57.45bn

Members’ global
turnover In 2024

Awards & Accolades